2024
Last updated:
Our Recommended Top 12
We did the research for you!
Licensing- User Reviews
- Mystery Shopping Calls
Our goal is to connect people with the best local professionals. We scored Carlsbad PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.
16Reviewed
14Curated
12Top Picks
Learn about our selection process.
Providers
=
Featured Provider
Expertise.com Rating
Why choose this provider?
Community Associates & Modern Press is a full-service PR firm that serves the Carlsbad metro and the surrounding localities. The company helps clients grow their brand and boost their marketing efforts by providing a variety of public relations expertise. Its PR team handles press releases, media relations, and consumer relations for small businesses and start-up firms. The group also offers expertise in strategy consulting, business and branding development, digital marketing, traditional advertising, and affiliate partnership generation.
- Social Media Marketing
(9)Why choose this provider?
Crowe PR is a digital marketing agency that serves the Carlsbad area. The agency provides media relations campaigns to help businesses establish authentic connections with their customers by leveraging its senior-level team's relationships with regional, national, and trade journalists, producers, and bloggers. It develops crisis communication plans to protect businesses from issues and threats that might affect their reputation. Anna Crowe, the agency's founder, was named one of the 50 Top Women in PR in 2020 by PRNEWS, a public relations trade magazine.
- Influencer Marketing
- Crisis Management
Expertise.com Rating
Review Sources
- 4.9 (22)
- 5.0 (1)
Why choose this provider?
Headquartered in San Diego, KCD PR is an independently owned agency that has been serving clients in Carlsbad since 2009. It employs public relations strategies to manage the audience's brand perception. Its team carries out a portfolio of services, including crisis communications, media relations, content marketing, integrated marketing, brand awareness, and media and presentation training. The agency focuses on businesses in the transportation, finance, and high-IT sectors. KCD PR has been granted the PR Campaign of the Year by the Stevie American Business Award in 2020.
- Content Marketing
- Crisis Management
Expertise.com Rating
Review Sources
- 5.0 (5)
Why choose this provider?
For over two decades, Southwest Strategies has been assisting businesses in Carlsbad that want to launch successful PR campaigns. It acts as a public relations partner by helping clients navigate complex communication processes involving multicultural television markets, government agencies, and organizations. It has also provided assistance to businesses experiencing different forms of PR crises, from scandals to product recalls. In 2021, Hermes Creative Awards recognized Southwest Strategies for its work in the Tri Point Homes Project by giving them the Hermes Platinum Award.
- Crisis Management
- Social Media Marketing
Expertise.com Rating
Why choose this provider?
Reveille is a marketing and PR firm in Costa Mesa providing services to nonprofits, personal brands, and corporations in the Carlsbad metro. The firm was founded in 2010 by its CEO Brenda Springer, after a decade of global experience in media communications and PR. Its services include PR strategy, market positioning, print and digital advertising, influencer marketing, and social media marketing. Reveille has helped launch campaigns for prominent organizations like the Evangelical Christian Credit Union (ECCU) and Beckett Media.
- Influencer Marketing
- Social Media Marketing
Expertise.com Rating
Review Sources
- 5.0 (2)
- 5.0 (2)
Why choose this provider?
VIB Marketing collaborates with businesses from various industries in Carlsbad and nearby locations to help them grow their brands. The company provides data-driven PR solutions and works with bloggers, writers, and media outlets to help entrepreneurs tell their stories to the public. Its specialists also offer press releases and brand development and management services. Additionally, they deal with SEO and social media marketing jobs. The agency's senior marketing consultant, Richard Scheufler, holds the Google AdWords certification.
- Branding
- Website Design
- Social Media Marketing
Why choose this provider?
With its PR outreach efforts, Aesthetic Brand Marketing assists medical firms and plastic surgery facilities throughout Carlsbad in managing their brands. By establishing dynamic links with local companies, the agency helps clients establish their own presence and promote brand awareness among target consumer groups. Its outreach team also formulates creative and technical strategies to develop programs that create relationships among consumers on online platforms and search engines. The agency's portfolio features clients such as The West Institute and the Sarasota Plastic Surgery Center.
- Social Media Marketing
- Website Design
Expertise.com Rating
Review Sources
- 5.0 (1)
Why choose this provider?
Madaffer Enterprises is a full-service company assisting Carlsbad businesses in building brand credibility. Its PR professionals help entrepreneurs develop creative strategies when managing their public outreach efforts, political campaigns, or media relations. They also provide assistance to local governments that are seeking to improve their residents' quality of life by becoming smart cities that integrate energy efficiency, environmental sustainability, and traffic management solutions into their daily operations. Madaffer Enterprises is currently headed by Jim Madaffer, a former member of San Diego City Council.
- Influencer Marketing
- Social Media Marketing
- Media Training
Expertise.com Rating
Review Sources
- 4.8 (24)
Why choose this provider?
Nuffer Smith Tucker Public Relations caters to business owners in Carlsbad and nearby areas. It helps entrepreneurs start conversations, tell stories, and build relationships through its wide selection of PR services. The agency provides message development, research, media training, and influencer and community relations solutions. Its professionals also handle issue and crisis management, website design and development, email marketing, and content creation tasks. The company has been in the industry for more than 45 years.
- Media Training
- Branding
- Crisis Management
Why choose this provider?
Savvy Branding Group is a PR agency that empowers brands in the Carlsbad area. For the past 18 years, It has been helping small, medium, and large businesses identify and achieve goals through research-oriented marketing plans. Savvy offers a variety of PR-related services, including content creation, social media management, web design, SEO, and email marketing. The agency has worked with numerous clients, such as Squeeze Fitness, Global Vision International, Start Up Smart, and The Founders Academy.
- Branding
Expertise.com Rating
Why choose this provider?
Olive is a San Diego-based company that provides services to clients in the Carlsbad metro and the surrounding communities. It helps individuals and brands deliver their messages and engage with their target audiences by offering public relations solutions. These include content creation and management, event photography, key messaging, media pitching and news releases, media training, and strategic advertising. It also handles national and regional campaigns. Olive has been in operation for more than a decade.
- Social Media Marketing
Why choose this provider?
(W)right On Communications serves clients in Carlsbad. The agency handles public relations campaigns and incorporates media relations and internal communications strategies. It earns media placements from newspapers, TV networks, and online articles. The agency's roster of clients includes firms in the hospitality, energy, healthcare, education, and technology sectors. Its CEO, Grant Wright, has more than 18 years of public relations experience. He is a former board director for the San Diego Venture Group, a non-profit organization.
- Communications & PR
- B2B Public Relations
- Social Media Marketing
Compare our Top PR Firms
| Name | Expertise Rating | Address | Promotions | Learn more |
|---|---|---|---|---|
| Community Associates & Modern Press | 1901 1st Avenue #194, San Diego, CA92101 | View More | ||
| Crowe PR | 2869 Historic Decatur Road, San Diego, CA92106 | View More | ||
| KCD PR | 610 West Ash Street, Suite 901, San Diego, CA92101 | View More | ||
| Southwest Strategies | 401 B Street, Suite 150, San Diego, CA92101 | View More | ||
| Reveille | 1931 Newport Blvd, Costa Mesa, CA92627 | View More | ||
| VIB Marketing | View More | |||
| Aesthetic Brand Marketing | 5937 Darwin Ct Ste 100, Carlsbad, CA92008 | View More | ||
| Madaffer Enterprises | 1620 Fifth Ave, San Diego, CA92101 | View More | ||
| Nuffer Smith Tucker Public Relations | 4045 Third Ave. Suite 200, San Diego, CA92103 | View More | ||
| Savvy Branding Group | PO Box 130721, Carlsbad, CA92013 | View More | ||
| Olive | 401 West A Street, Suite 1430, San Diego, CA92101 | View More | ||
| (W)right On Communications | 402 W Broadway 29th Fl, San Diego, CA92101 | View More |
FAQs
What is public relations?
Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.
What is a PR firm?
PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:
- Crisis management
- Investor relations
- Media relations
- Corporate communications
- Reputation management
- Social media
- Speech writing
- Event planning
What does a PR firm do?
Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.
What is public relations in marketing?
Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.
Do I need to give my PR company a 1099?
Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.
Find top PR Firms nearby
- Oceanside, CA
- Escondido, CA
- San Diego, CA
- Chula Vista, CA
Other top picks in your area
- Pay-Per-Click (PPC) Agencies in Carlsbad, CA
- Social Media Marketing in Carlsbad, CA
- Web Developers in Carlsbad, CA
- Digital Marketing Agencies in Carlsbad, CA
